The Evolution of Digital Analytics: Not a Revolution, But a Revelation
Discover why we’re witnessing a revelation in digital analytics and how your organization can unlock the true value of behavioral data in today’s interconnected data landscape.
BIMI Made Simple: Boosting Trust and Visibility in Email Marketing
BIMI boosts brand recognition and increases engagement. Learn how to implement BIMI and explore alternative solutions to expand your trust and credibility.
Considering AI Integration in Your Data Science Practice
Justin Lee outlines key questions for evaluating AI’s value, starting with essential steps in data science practice.
Optimizing your Email Strategy for the Apple iOS18 Update
Apple’s iOS 18 changes email marketing. Discover strategies for better visibility, personalization, and engagement in the new Apple Mail landscape.
How The Salvation Army is Transforming Digital Experience with “Smart” Data Governance
Drumline is helping The Salvation Army build “Smart Governance” to streamline data, improve efficiency, and support their digital transformation.
Beyond Compliance: Revolutionizing Your Data Strategy With Smart Governance
Is your data strategy ready for the future? Explore how proactive governance can help you stay ahead in Allison Marx’s latest article.
Google’s Cookie Announcement – What It Means (and What it Doesn’t)
Google announced a delay in deprecating third-party cookies in Chrome, causing quite a stir. Now that the buzz has died down, it’s time for a level-headed look at what this means for your data strategy.
Harnessing the Power of Composability in Martech—Insights from the State of Martech 2024
Learn how your organization’s strategy can evolve to gain a competitive edge by leveraging a composable martech stack
Stepping into the Future: Embracing AI in your Martech Stack
With a focus on separating “hype” from real business value, Allison Marx navigates how to operationalize AI to drive actionable insights and align teams.
Three Takeaways from Adobe Summit 2023
Jeremy Moran, our VP of Strategy, and Tim Munsell, a Senior Strategist, were back in person at Adobe Summit this year. They have distilled their thoughts from sessions and conversations into key takeaways and what they mean for you.
